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What

Who

How

Why
We feel that price studies form an exceptional aspect of the commercial vehicles branch. What are the net prices quoted to fleet owners and haulage companies by your own dealers and by those of your competitors? Not only the net cash prices, but also the lease rates and service contract charges! What is the look & feel of the quotes? We have been conducting this type of price study since 2004. Both within Europe and further afield.
Car clinics. Driving tests. Dealer assessments. Sales and After-sales market.
Trend-watcher studies. Concept & Product testing. Quantifying campaign results.
For both online and offline suppliers. Feasibility studies.
Customer profiling. Customer satisfaction surveys.
Website research.
Usage & Attitude studies: branding, image and trend patterns amongst your target groups (often the elusive trends of a young public, which makes the method (or methods) of data collection crucial).
We team up with reliable partner agencies, among others in: